The Business Over Beer podcast welcomes back Iggy Odighizuwa, Chief of Operations at Systems-By-Design, and Head Transformation Coach at Tri-180 Coaching.
2020 challenged, and clarified, Iggy’s mission and values. Iggy hired a coach to help him grow his business, which did not help him produce the results he needed. So, he developed his own client acquisition system which was so successful, that the coach he had hired licensed it from him so the coach could use it with his own clients.
Iggy shares the story of how that coach then sued Iggy for the ownership rights to the program, which he was able to successfully defend in court, and ultimately led to the launch of his new business, Systems-By-Design.
In this episode, we learn that small business success comes from perseverance and fortitude, following your core values, and taking advantage of opportunities as they come up, even if the timing doesn’t fit into your overall plan.
As entrepreneurs and small business owners, we have chosen a non-traditional path, one that does not come with a time clock with set hours, or even set days. We forego vacations, lunches, and even sleep.
Especially as a new small business owner, those are the sacrifices required to get your business off the ground. So when Fitness Expert and the Systemization Genius, Iggy Odighizuwa, joined us on the latest episode of the Business Over Beer podcast, and he said that you can’t be rigid on how you approach your health, I couldn’t help but think the same was true of approaching your business.
I wondered what other similarities are there between building a small business and getting into shape?
Welcome back to part 2 of our interview at Loowit Brewing Company with Co-Owner Thomas Poffenroth, Head Brewer, Landon Smith, and Sales Manager, Jason Green.
In this episode, we dig a little deeper into the background of each of our guests, how the Loowit Brewing Company got its start and how these guys all ended up here together. Also, we get into the business of brewing, discussing self distribution versus hiring a distributor partner, the importance of supporting local, as well as how tough it can be to jump in on niche beer trends.
In the end, we learned that Loowit is gonna do what Loowit does. And, we’re happy about that, because we love what they do, it’s great for beer drinkers and great for our community.
Business Over Beer Podcast Episode #80. | Loowit Brewing Company, Part 1
On this episode of the Business Over Beer podcast, we are lucky enough to be at Loowit Brewing Company, speaking with Co-Owner, Thomas Poffenroth, Head Brewer, Landon Smith and Sales Manager, Jason Green.
Thomas, and his longtime friend and Co-Owner, Devon Bray, were tired of going into Portland for great beer. So their idea was simple:
1. Open THE brewery serving the Washington side of the Columbia River,
2. Brew great beer.
Now, Vancouver and Southwest Washington have become its own unique craft beer destination, no longer standing in the shadow of its neighbor to the south, and frankly, where the best beer on the planet is being brewed.
As one of the true OGs of the North Bank, Loowit has continued to operate out of the same location in Downtown Vancouver, WA since 2012. And, make no mistake, it was Loowit who was at the forefront of the craft beer movement in Southwest Washington.
Business Over Beer Podcast Episode #79. | Columbia Credit Union and EcoDigital Media, Part 3
As we conclude our trilogy with the Co-founders of EcoDigital Media, Kimberly Brecko and Randy Short, and Columbia Credit Union’s Marc Timm, Chief Lending Officer, and Joe Storm, Director of Commercial Lending, it is clear why these four individuals came on the Business Over Beer podcast together.
Business is truly about creating mutually beneficial relationships, and the greatest success we can have, both personally and professionally, is by adding value. It’s understood that a successful business must add value to its customers, but make no mistake, customers can, and should, add value for its vendors. Through mutual success and true partnership, you transcend “business” and achieve community.