Business Over Beer Episode 68 with Jake Kaempf, Founder & CEO of the Everyday Company
In this week’s episode of the Business Over Beer podcast, we welcome Jake Kaempf back to the program for part 2 of his interview. The Founder and CEO of The Everyday Company breaks down the fundamental mindsets needed to be a successful entrepreneur. Also, you’ll recall we mentioned in Part 1 of his interview, that Jake’s brand development company, Amprsnd, was going through a merger. Here in Part 2, he tells us all about his new company, and how taking a technology first approach will compliment his existing brand development business.
The Everyday Company is the first of its kind, AI Powered branding technology and service company, using cutting edge machine learning technology to collect, aggregate and interpret the latent data associated with the signals of a brand, and tracks where brands are appearing in conversations and through user generated content in digital media. The platform has wide ranging uses across industries that empowers employees who needs better data for their decision making.
Business Over Beer Episode 67 with Jake Kaempf, Founder & CEO of The Everyday Company
This week on the Business Over Beer podcast, we welcome Jake Kaempf, Founder and CEO of The Everyday Company.
In Part 1 of this interview, we learn that Jake was very entrepreneurial and obsessed with brand even from a young age. He shares with us his philosophy and approach to branding, specifically, that brand lives at the intersection of operation, finance, and demand creation. And while design is an important aspect of branding, his agency differentiates itself by bringing a more tangible and measurable approach to branding.
At the time of this recording, Jake was still running the agency he founded called Amprsnd, a Brand Development Agency specializing in insight, strategy, and implementation of brands. And, as you will learn in part 2 of the interview, they have since gone through a merger and have created The Everyday Company. Stay tuned for that.
On this episode of The Business Over Beer Podcast, we are back with Part 2 of our interview with Michael Pan, Founder of Pan’s Mushroom Jerky.
In the last episode we learned all about Michael’s journey that led him to the carpet on Shark Tank. In this episode, he shares with us his experience on the show, what it was like to make a pitch to the Sharks, and why getting a deal was so emotional.
As Michael shared with us, getting a deal on Shark Tank does not guarantee success, but it sets him up for a new and exciting phase of his business, and we couldn’t be more happy for him and his success.
This week’s Spotlight was recommended to us by a fan of The BOB, and a big fan of this week’s Thirsty Thursday location, Laurelwood Pub. So, shout out to you, Taya for the recommendation.
I don’t remember the last time I was at Laurelwood Pub…it’s been a minute for sure. When I contacted them, they were more than eager to have us come down and see how they’ve adapted to the whole outdoor seating thing.
Business Over Beer Episode 65 with Michael Pan, Founder of Pan’s Mushroom Jerky
On this episode of Business Over Beer, Michael Pan, founder of Pan’s Mushroom Jerky, joins us fresh of his appearance on ABC’s Shark Tank TV show. A former engineer for Motorola, and the product guy for a tech start up, Michael dipped his toe into different types of entrepreneurship before going all in on Pan’s Mushroom Jerky in 2018.
During a trip to Malaysia to connect with his roots, Michael’s cousin served him a mushroom snack that he had been making for friends, family and selling locally. After that trip, feeling blown away by the product, and now having this family story that he felt connected to, combined with a feeling of wanting to do something new professionally, Michael knew he wanted to get mushroom jerky out to the rest of the world.
How does it taste? Well, we pair three Pan’s Mushroom Jerky flavors with different types of craft beer.
As we’ve been doing Thirsty Thursday with The BOB for the past few months, I’ve been so shocked by how welcoming every place we’ve been made us feel. And I’m happy to report that this weeks Spotlight at Barlows Brewery in Vancouver, WA was no exception.
This week’s Spotlight was recommended to us by a fan of The BOB, and a big fan of this week’s Thirsty Thursday location, 
