The Business Over Beer podcast welcomes back Iggy Odighizuwa, Chief of Operations at Systems-By-Design, and Head Transformation Coach at Tri-180 Coaching.
2020 challenged, and clarified, Iggy’s mission and values. Iggy hired a coach to help him grow his business, which did not help him produce the results he needed. So, he developed his own client acquisition system which was so successful, that the coach he had hired licensed it from him so the coach could use it with his own clients.
Iggy shares the story of how that coach then sued Iggy for the ownership rights to the program, which he was able to successfully defend in court, and ultimately led to the launch of his new business, Systems-By-Design.
In this episode, we learn that small business success comes from perseverance and fortitude, following your core values, and taking advantage of opportunities as they come up, even if the timing doesn’t fit into your overall plan.