On this episode of The BOB Happy Hour, Backwoods Brewing Company CEO, Steve Waters, saddles up to our virtual bar to discuss impacts of COVID-19 on his business and shares what he has learned that can help his business thrive now and after the pandemic.
In this episode:
Be a community driven business; you may not get immediate acceptance, so pay your dues, understand the needs of your community, and find opportunities to serve them.
Understand that there are resources that have always been available to you, but didn’t pursue it because old ways were working well.
Accept that there are core parts of your business that you may not be able to do under the circumstances, therefore, lean real hard into the things that can work.
Round table for ideas to find find collective genius
Find and celebrate beauty that unexpectedly arises out of crisis.
Add the nimbleness that has been learned into the normal course of business.
Doing your best is neat and all but unless your nailing it for the customer, you don’t deserve people’s hard earned money.
What we’re drinking: Backwoods Brewing – Carson, WA River Pig Lager, 4.5% ABV, 10 IBU
“A light bodied lager with a mild malt flavor. Light, easy drinker and refreshing.
10 IBU 4.5% ABV”
Backwoods Brewing – Carson, WA Drink at Home Saves Lives, 5.6% ABV
“This beer is brewed for the heroes out there doing what they can to slow the spread – even if that’s just cracking a cold one and sedning positive thoughts to the folks fighting COVID-19. Be safe, drink safe and enjoy!”
Backwoods Brewing – Carson, WA Venture Forth Hazy IPA, 6.7% ABV, 54 IBU
“The use of Citra, Galaxy and Amarillo hops make this hazy a citrus bomb. Notes of passionfruit and grapefruit are followed up byu a crisp hop bitterness.”